Manulife enhances member experience with new app

Expanded group claims experience is a first for any Canadian insurer

Manulife enhances member experience with new app

Insurance News

By Lyle Adriano

Manulife has launched an improved plan member experience that provides greater convenience for the insurer’s group benefits clients.

The insurer now has an enhanced group benefits homepage and a mobile app, called Manulife Mobile, which allow clients to submit their claims in an easier fashion.

“The newly designed plan member homepage brings the most important information to the forefront, where plan members can easily and efficiently transact with Manulife in the way they want to,” said Manulife Group Benefits senior vice-president Donna Carbell.

“The Manulife Mobile app and new homepage are important steps in the digital evolution of the customer experience that makes the process easier and saves members time so they can focus on the things that are important to them.”

Manulife Mobile, available for both iPhone and Android users, utilizes fingerprint recognition as a method for users to quickly sign-in. The app will allow users to accomplish the following:
 
  • Submit any type of group benefits claims
  • Review recent claims and payment information
  • Sign-in with fingerprint access or with their username and password
  • See their benefit balances and access their benefits card
  • Find healthcare providers in their area
  • Search My Drug Plan to find the lowest cost alternative drugs; and
  • Find places to get their prescriptions for less with Pharmacy savings search

The app is also available for Group Retirement Solutions plan members, who can use the app to:
 
  • Check account balances and investment mix
  • Review their transactions
  • View all contributions made to their plan
  • See their rates of return
  • Use calculators and learning tools to help them plan and increase their financial knowledge

“Manulife set out to develop a digital experience that not only makes people’s lives easier, but also delivers value for plan sponsors,” explained Carbell. “This new solution will help maintain a productive workforce and keep their employees happy. It’s one more way Manulife is committed to putting customers first.”


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Manulife considers employing robo-advisors in the US

 

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