Sin No. 3 …
is probably the most grievous of all. The best salesperson is made a sales manager, but he or she is also required to continue booking business. It’s absolutely ruinous. The person’s focus will remain fixed on the customer, as that is how their compensation is driven. Accordingly, the sales team will be underserved, missing the opportunity for leveraged growth.
The key to growth is to put the right people in the right places, Daly says.
“Since sales drive business, it’s essential to match skills and personality types to the jobs, and to ensure the people can focus on their roles,” Daly says.
About Jack Daly
Jack Daly, author of “Hyper Sales Growth,” (www.jackdaly.net), is an experienced and inspirational sales trainer and sales coaching expert who, as a sought-after speaker, motivates audiences to take action in the areas of sales planning and training, and customer loyalty. Daly draws upon more than 20 years of business experience, with several successful stints as the CEO of fast-growing companies. He has a Bachelor’s in Science degree in accounting, a Master of Business Administration degree, was a Captain in U.S. Army and is an accomplished author with audio and DVD programs.