Hagerty to offer specialized insurance for upcoming Dodge car

Specialty insurance designed to provide ample coverage to a uniquely powerful production car

Hagerty to offer specialized insurance for upcoming Dodge car

Motor & Fleet

By Lyle Adriano

Hagerty has announced that it is offering tailored coverage to soon-to-be drivers of a hotly anticipated supercar.

As the official insurer of the 2018 Dodge Challenger SRT Demon, the company revealed that it will provide coverage to 3,000 Demon owners in the US and 300 in Canada.

The supercar – considered the most powerful street-legal production car ever made – is expected to arrive at Dodge-SRT dealerships this fall at a starting U.S. Manufacturer’s Suggested Retail Price of US$84,995.

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“We are living in the golden age of automotive performance, and the Demon is the latest example that speaks directly to the hearts of enthusiasts,” said Hagerty CEO McKeel Hagerty. “The insurance industry had a hand in ending the first great muscle car era, and we’re here to make sure history doesn’t repeat itself.”

“The 2018 Dodge Challenger SRT Demon isn’t just the industry’s first and only purpose built street-legal production drag car, it is also the world’s first drag car that you actually want to drive on the street,” commented Passenger Car Brands head for Dodge, SRT, Chrysler and FIAT, FCA-North America Tim Kuniskis.

“We didn’t build the Demon to be a halo car that never sees the light of day – we want to make sure that Demon owners have access to the insurance they need to get these cars out on the street, for all the Dodge/SRT enthusiasts to see and appreciate their performance,” Kuniskis added.

According to a release, Hagerty’s coverage for the Demon will be the same Guaranteed Value policy it provides to all automobiles eligible for the program. Unlike traditional auto policies, however, the vehicle’s value is established at the time the policy is issued, thus eliminating the need for any negotiation on value.

In April, Dodge named Hagerty its official insurance provider for the Demon.


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