TECHNOLOGY AND AUTOMATION

TECHNOLOGY AND AUTOMATION

FIVE-STAR MGAs

Unlike last year, when technology and automation placed second to last in terms of priority, brokers ranked this category as more important than marketing support, reputation and even compensation this year. Performance-wise, it came in eighth, following a drop in the average score from 7.78 to 7.57.

The majority of brokers noted the need for better access, a better online portal, more web-based application forms/processes and online quoting for certain products. The use of email received mixed reviews – some brokers are happy to stick with their MGA’s current email system as long as the documents they need arrive on time, while others feel MGAs should consider shifting to an online system, since documents can get quite large and di­fficult to edit over email.

Ultimately, technology is all about making things easier and faster for brokers and giving them the option to do things at their pace. One broker was pleased that his MGA allowed him to “issue policies on [my] own, attach documents and get policy documents immediately,” while others commended their MGAs for a “great portal” and a “website [that] is very easy to navigate and user-friendly.” Even one broker whose MGA has “limited tech [options]” noted that “they make up for it with quick turnaround.” Several others commented that their MGA’s current setup is good enough and noted that “if it works as it is, don’t mess with it.”

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