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Pikl, esure enter insurance distribution deal

Pikl, esure enter insurance distribution deal | Insurance Business UK

Pikl, esure enter insurance distribution deal

esure Group and its brand Sheilas’ Wheels have partnered with Pikl, which provides specialist insurance for those renting out assets such as a spare room, a parking space, or a whole property.

The tie-up, financial terms of which were not disclosed, will see esure and Sheilas’ Wheels sell the host insurance top-up product from Pikl.

“We’re delighted to be able to announce this prestigious partnership,” said Pikl founder and chief executive Louise Birritteri (pictured). “It is a hugely exciting prospect to be working with such major players in the personal lines insurance market.

“For esure and Sheilas’ Wheels customers, it will offer extra security to people renting out rooms or properties, where standard home insurance policies do not cover this type of activity in the event of a claim and, in a worst-case scenario, could invalidate their whole policy.”

According to Birritteri, a link on each brand’s website takes customers to dedicated pages on Pikl’s own website for what she described as a “straightforward” quote journey.

Commenting on the partnership, esure CEO David McMillan noted: “esure has always had a reputation for disrupting standard industry practice in the name of a better customer experience. We are very pleased to have teamed up with insurtech Pikl to rewrite the way the insurance industry treats people operating in the sharing economy.

“This collaboration means our customers will be able to get fair-priced, good quality cover, if they declare an intent to rent out a room in their home or their whole property. This is a real game-changer for the industry and a great result for our customers.”