David Palmer, Genesee General Insurance
President, specialty property division
Genesee General Insurance
David Palmer began his insurance career in 1995 with Federated Insurance Company in Atlanta, initially as an underwriter, then as a retail agent. Working in both roles helped Palmer fully understand the retail process, the daily challenges agents face and direct marketing – a foundation that proved helpful when he migrated to the E&S space in 2003.
In 2008, Palmer helped Roger Ware set up Genesee Special Brokerage. Their goal was to build a property brokerage platform in conjunction with the existing Genesee binding facility. At the time, Genesee primarily operated in Georgia, Alabama and Tennessee, and the establishment of Genesee Special Brokerage was a starting point for the company to expand outside its original territory.
“Every day is different and brings a new challenge,” Palmer says. “It’s gratifying to facilitate bringing parties together and finding solutions. The E&S marketplace is a true example of what happens when free markets are allowed to function, and I enjoy being a part of that.”