AXA Malaysia secures four prizes

Firm lauded for HR transformation efforts, including employee retention programme and technology integration

AXA Malaysia secures four prizes

Insurance News

By Gabriel Olano

En. Mohd Syukri bin Ahmad Sudari (right), chief people officer of AXA Affin General Insurance, receives an award

AXA Affin General Insurance Bhd, the global insurer’s Malaysian general insurance arm, garnered four awards at the Global HR Excellence Awards and Global Best Employer Brand Awards 2020.

The company won prizes in the following categories: Innovation in Retention Strategy, Managing Health at Work, Chief HR Officer of the Year, and 501 Global HR Leaders.

The awards, organised by World HRD Congress, were presented in Mumbai on February 15 and 16. According to a statement by AXA, the awards seek to recognise innovative HR practices and honour practitioners who drive organisational growth and workforce transformation.

“It has been quite a journey for us since we started our HR transformation a few years back, focusing on driving simplification and efficiency through the deployment of robotics, automation and digitalisation,” said En. Mohd Syukri bin Ahmad Sudari, chief people officer of AXA Affin General Insurance. 

According to AXA, it is the first insurer in Malaysia to utilise Amber, an AI chat box equipped with predictive capability, to help assess employees’ sentiments based on their feedback and manage expectations. Since it was launched in February 2019, Amber has been in contact with 80% of the insurer’s employees.

As part of its retention strategy, AXA has also launched AXA Well, which it describes as a long-term sustainable well-being programme with a holistic approach that caters to the diverse needs in the workplace.

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