Surer launches intermediary-focused insurance marketplace

Surer launches intermediary-focused insurance marketplace | Insurance Business Asia

Surer launches intermediary-focused insurance marketplace

Singapore-based insurance start-up Surer has launched Instant Quote Marketplace, which allows insurance intermediaries get rapid access to insurance quotations.

According to Surer, there is a mismatch in demand and supply of general insurance because of the tedious workflow process between insurance intermediaries and carriers. Licensed general insurance agents in Singapore can represent a maximum of three insurers, but only 9.9% of them are able to fully maximise this.

To help address this issue, Instant Quote Marketplace is a collaborative platform to help intermediaries get information faster and insurers to distribute their products more efficiently. This helps match the demand with the supply.

“Surer helps intermediaries save 95% of their time on product quote sourcing and 70% of time spent dealing with administrative processes,” said Derren Teo, co-founder of Surer. “The digitalisation of their workflow leads to greater speed and efficiency. With more time, intermediaries can increase their focus on prospecting and advising clients, including the 70% of uninsured or underinsured SMEs in Singapore.

“The launch of our Instant Quote Marketplace allows intermediaries access to instant quotations and furthers our value-proposition to the entire insurance ecosystem, where intermediaries can be more efficient in quote sourcing whilst insurers can be more effective in product distribution and recruitment.”

Teo added that such a digital solution is beneficial for all insurance professionals in Singapore, due to the heightened alert situation that discourages face-to-face meetings.