AIA has rolled out a new campaign that will provide premium discount and a two-year policy fee waiver to new customers.

Under AIA’s “A Better Break” campaign, customers who take up eligible new business priority protection (PP) or priority protection for platform investors (PPPI) lump sum policies with a new AIA Vitality membership application will save a 17.5% off premium plus at least $84.26 per annum for the first two years of the policy.

“AIA understands the importance of our customers taking out insurance policies that support their financial wellbeing if life doesn’t go to plan, while also helping Australians to live healthier, longer, better lives,” said Pina Sciarrone, AIA Australia’s chief retail insurance officer. “Our science-backed health and wellbeing program, AIA Vitality, helps our customers achieve personal goals and milestones while receiving savings and rewards for being active.”

The offer is available until Sept. 30.