Industry heavyweight Willis Towers Watson has made a key appointment within its corporate risk and broking segment.

Joe Peiser, who will maintain his current role as head of broking for North America, has been introduced as global head of broking and will be in charge not only of leading Willis Towers Watson’s global broking strategy but also driving its broking-related data and technology push.

“We’re pleased to name Joe to this important role,” said global head of corporate risk and broking Adam Garrard. “He is a respected leader with over 30 years of insurance industry experience and is uniquely suited to lead this global team.

“I’m confident we will achieve our strategic goals and further our market position under his leadership while continuing to deliver the best possible client outcomes across all global insurance markets.”

Based in New York, Peiser came onboard Willis Towers Watson in 2014. He brought experience from the likes of Wright Specialty Insurance Agency, RMI Consulting, and Marsh.