Tune Insurance Malaysia has appointed William Foo as its chief executive officer, effective immediately.

Foo has over 25 years of experience in the general insurance industry, and has been chief operating officer of QBE Insurance Malaysia.

He is an associate of the Malaysian Institute of Insurance, a senior associate CIP of the Australian and New Zealand Institute of Insurance and Finance (ANZIIF) and a registered financial planner. He obtained his bachelor of management degree (with honours) from the Universiti Sains Malaysia.

Foo succeeds Khoo Ai Lin, who was appointed CEO of the insurer’s parent company, Tune Protect Group, earlier this year. She continued to head the Malaysian arm until Foo’s appointment as CEO was announced.

“The company is optimistic that with Foo on board, it will accelerate its growth and transformation towards becoming a leading digital insurer,” Tune Protect Group said in a filing with Bursa Malaysia, the country’s stock exchange.