Broadcaster ITV is reportedly seeking Direct Line Group CEO Paul Geddes to replace outgoing boss Adam Crozier.

Crozier will step down from the broadcaster next month, after seven years as CEO. The Telegraph reported on Saturday that Geddes is understood to have held talks about the role.

Direct Line is one of the UK’s largest insurers. Its brands hold a 14% share pf the personal market, and a 17% share of the home insurance market as of December 2015, according to figures from its website.

Geddes joined Direct Line’s Board in 2009 as an executive director. He was previously the CEO of the Royal Bank of Scotland’s mainland UK retail banking business. He joined that company in 2005 as a managing director for products and marketing.

According to an A.M. Best report published on Sunday, ITV isn’t the only network looking for a new boss, as Channel  4, BT TV and STV are also looking for new leaders. Geddes is currently a non-executive director of Channel  4.

ITV announced that finance chief Ian Griffiths will take on an additional role of chief operating officer.  He will also lead the executive team for an interim period, with Sir Peter Bazalgette, ITV Chairman, taking on the role of Executive Chairman during that time.

In a statement, ITV said it has a well-developed succession plan in place and a longer term successor to Crozier will be announced “in due course.”