ANZIIF CEO Prue Willsford steps away from role

Revealed – the hiring process for replacement

ANZIIF CEO Prue Willsford steps away from role

Insurance News

By Roxanne Libatique

Prue Willsford will step down from her role as the CEO of the Australian and New Zealand Institute of Insurance and Finance (ANZIIF) after 10 years of service.

Over the decade, Willsford has been pivotal in leading the new ANZIIF education model, improving professional frameworks, upholding professional standards, and maintaining the industry's passion for and commitment to professional development.

“ANZIIF has been an amazing life experience for me. I've been given extraordinary opportunities to learn and grow and make an impact. I feel strongly that organisations such as ANZIIF benefit from the fine balance of stability and renewal, and after a decade, it feels like the right time for me to leave ANZIIF in the capable hands of our talented teams. I leave with many achievements that I am truly proud of and the knowledge that ANZIIF is set to fulfil its aims,” Willsford said.

Willsford will step down from the leadership role at the end of 2023.


In April 2023, the ANZIIF board will start looking for a new CEO, paving the way for a best-practice leader with passion and a commitment to professional excellence and education to make a lasting and positive impact in the insurance industry.

Meanwhile, Willsford remains accountable for the strategic and financial goals ANZIIF has set this year.

Commenting on the departure, ANZIIF board president Tim Plant said: “It has been a pleasure working with Prue over the past years, and the board appreciates the enormous contribution she has made to ANZIIF and the industry more generally.”  

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