AXA Commercial names new director for SME intermediary

Industry veteran brings 18 years of expertise from Zurich

AXA Commercial names new director for SME intermediary


By Kenneth Araullo

AXA Commercial has announced that Paul Tombs (pictured above) will join the company as the director of its SME intermediary sector, commencing his role this summer.

Tombs brings to the table over two decades of insurance industry experience with 18 years dedicated to various roles at Zurich. His responsibilities there encompassed underwriting, marketing, and the enhancement of propositions. Most recently, Tombs spearheaded the firm’s digital overhaul and enhanced broker services for the insurer’s SME division.

“I’m really excited to be joining AXA Commercial and leading the SME business. I look forward to getting to know the team and understanding from them – and AXA’s brokers – all the great things already being done and also the areas they think need to be improved,” Tombs said.

Tombs also previously worked as a director at Polaris, a software enterprise owned by the insurance industry aimed at enhancing digital trading. He also founded and managed the UK branch of Yarowa, an insurtech firm that assists insurers in digitalising their operations.

“We look forward to welcoming Paul to our team in the summer. His expertise will be crucial in helping us to create a seamless digital customer experience for our SME intermediary customers, which is central to our commercial business strategy,” Deepak Soni, director at AXA Commercial said.

Tombs’ appointment comes amid further enhancements to AXA Commercial, the most recent being a new initiative aimed at providing brokers streamlined access to a collection of partner schemes.

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