GB releases new posters to battle skin cancer

Skin cancer kills more than 2,000 Australians and costs the country $1 billion every year

GB releases new posters to battle skin cancer

Insurance News

By Mina Martin

Gallagher Bassett has released a new batch of posters on myGB Poster Designer to educate employees who spend time outdoors about the importance of being sun-safe.

myGB Poster Designer is an online tool which allows employers to run targeted health and safety campaigns in their workplace using dozens of customisable posters.

GB’s new skin cancer prevention posters encourage employees to take proactive measures to protect their skin from sunburn and UV radiation. Preventative measures include using UV protection when working outdoors, using the slip, slop, slap, seek, and slide framework; and monitoring skin changes.

According to the Cancer Council of Australia, exposure to UV radiation causes 95% of melanomas, the deadliest form of skin cancer. The council also said that more than 2,000 Australians die from skin cancer every year, costing the country more than $1 billion every year.

“While our internal experts have developed some fantastic content, GB also recognises the amazing passion and expertise of our clients and the broader health and safety industry,” said Drew Spilsbury, general manager for brand, communications, and growth. “That’s why we’re turning the power to decide what gets added to Poster Designer to its users — we really want this to be something to benefit the entire industry.”

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