Service provider gives “big thank you” to brokers

Gratitude comes after the firm won top industry award

Service provider gives “big thank you” to brokers

Insurance News

By Nicola Middlemiss

One of insurance’s most eminent service-providers has publicly thanked brokers, after it beat off stiff competition to claim a prestigious industry award.

Steve Manning, director of LMI Group, spoke out in the wake of the firm’s recent win at the Insurance Business Awards, which saw the company crowned Best Service Provider.

“Like many businesses, what drives us day-in-day-out is our commitment to providing the best solution to our customers – be it the policyholder, insurance advisor or insurer,” said Manning. “Winning this award has left us all with a feeling that the extra effort we put in every day is appreciated, so a big thank you for all who nominated us.”

On the night, LMI triumphed over seven other finalists in the category – including Sedgwick, Gallagher Bassett and Charles Taylor Adjusting.

Speaking to Insurance Business, Manning pointed to the firm’s wide array of products and services as one possible reason for success.

“Talking though the services that we provide to the industry can be tricky and perhaps that’s the reason we were honoured with the award this year,” he said. “I hear people talking about an elevator speech and think to myself; ‘I hope it is a long ride’ and I jokingly say that, at LMI, we do everything except sell insurance.”

Manning’s comments certainly aren’t an exaggeration – the company offers countless products across claims, legal, education, e-services, risk management, and more.

“We even have a children’s picture book on insurance,” laughed Manning, who says the wide variety goes a long way in setting the firm apart from other competitors in the market.

“We, as a company, are forever looking for areas in which we can offer further systems to assist the market and, when looking at a new project or offering, we tend to ask, ‘why not?’ rather than ‘why?’.”

It’s an approach which has earned LMI a favourable reputation among brokers and Manning says the feedback he receives from insurance professionals on the front line is one of the most rewarding aspects of his role.

“One of the best phone calls I received this year was from a broker and the conversation went along the lines of; ‘I don’t know if you do this, but you do everything else so I thought I would ask’,” he recalled.

“I believe our reputation of saying ‘yes’, or at the very least assisting the customer to find the right external resource, has led the many in the industry to make LMI one of their first points of call.”

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