iFarm Underwriting announces expansion with new head, four underwriters

"We listened to brokers and recognise that service remains a key priority"

iFarm Underwriting announces expansion with new head, four underwriters

Insurance News

By Kenneth Araullo

Specialty managing general agent (MGA) iFarm Underwriting has announced a major expansion with the promotion of Lee Ellis to company head and the addition of four new underwriters.

Elllis joined Rokstone – iFarm’s parent firm – in 2022, coming from Geo Underwriting. Last year, he joined iFarm as underwriting performance manager, a role which saw him supporting and contributing to the underwriting operational rhythm. Before his tenure at Geo Underwriting, he worked for eight years at Rural Insurance in various managerial and lead roles. He kicked off his career in the industry at Direct Line Group, where he would spend more than 12 years.

According to his LinkedIn, he holds a business degree from St John Fisher Catholic College. He is also certified under the Chartered Insurance Institute (CII).

The four new underwriters are:

  • Glenn Cockburn (farm underwriter) – certified under the CII, Cockburn was previously a farm underwriter at Lycetts for 10 years
  • Denice Pickburn (senior farm underwriter) – certified under the Associateship of the Chartered Insurance Institute (ACII), Pickburn joins iFarm with more than 30 years of underwriting experience
  • Graham Hull (assistant underwriter) – comes from AXA
  • Demi Stephenson (assistant underwriter) – comes from Post Office Insurance

In a news release, Rokstone chief underwriting officer Gavin Dollings expressed his excitement over the firm’s expansion.

“Lee’s appointment to head of iFarm, combined with the injection of new underwriting talent, is a key strategic investment for the business.  We listened to brokers and recognise that service remains a key priority.  Now, with Lee's leadership, along with our recently expanded underwriting teams and our continued investment in technology, we are confident that we can deliver exceptional solutions and service to our clients and capacity partners,” Dollings said.

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