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Smithers Purslow announces acquisition to rebrand

Smithers Purslow announces acquisition to rebrand | Insurance Business

Smithers Purslow announces acquisition to rebrand

It was in October last year that Smithers Purslow bought out its Manchester-based counterpart Byrom Clark Roberts – and now the latter is set to assume the name of its new owner.

The Smithers Purslow logo will be refreshed to include the Byrom Clark Roberts company star, to acknowledge its heritage, while the “independent professional expertise” slogan will remain the same.

The Rutland-based professional services firm, which handles high net worth and complex building, construction and property claims for the insurance market, has completed integration of IT and operational processes and is now ready to run a single-named business across its branches in Chester, Exeter, Reading, Nottingham, Newcastle, Manchester, Leeds, London, Llandudno and its head office in Glaston.

“In 2013 we created a plan to grow the business and become one of the ‘go-to’ practices for complex building-related matters and disputes. Since then, we’ve consistently grown turnover by 25% per annum and extended our service portfolio,” said director Andrew Bussey.

“A single brand consolidates our national presence and is a great platform to raise our profile and help us achieve future goals to double our turnover and staff numbers within five years.”