AMI to help New Zealanders broadcast messages of kindness

Firm’s campaign will dedicate its TV commercial spots to cheering up people during these difficult times
AMI to help New Zealanders broadcast messages of kindness
INSURANCE NEWS
By Gabriel Olano
03 Apr 2020

With New Zealand and the rest of the world undergoing hardships due to COVID-19, AMI Insurance has launched the KindCast campaign, which allows Kiwis to share messages of kindness on the insurer’s TV commercial spots, beginning April 02.

According to Alex Geale, spokesperson for AMI Insurance, these messages of kindness can bring some joy to the person they are intended for, as well as lift the spirits of everyone else who sees them.

“It could be a message to their loved ones to let them know they are thinking of them, or it could be a message of gratitude to an essential worker,” he said, adding that people can upload a 10-second video of their message on KindCast’s website.

The messages will be moderated by AMI and a selection will be aired on TV, social media, and web channels. Those who have their messages selected will be contacted by the insurer and will be informed when the messages will be aired, so they can let those who they want to be able to see the message know about it.

“Kindness brings people together, and together is how we will get through the uncertainty we are currently facing,” AMI Insurance said.

With New Zealand and the rest of the world undergoing hardships due to COVID-19, AMI Insurance has launched the KindCast campaign, which allows Kiwis to share messages of kindness on the insurer’s TV commercial spots, beginning April 02.

According to Alex Geale, spokesperson for AMI Insurance, these messages of kindness can bring some joy to the person they are intended for, as well as lift the spirits of everyone else who sees them.

“It could be a message to their loved ones to let them know they are thinking of them, or it could be a message of gratitude to an essential worker,” he said, adding that people can upload a 10-second video of their message on KindCast’s website.

The messages will be moderated by AMI and a selection will be aired on TV, social media, and web channels. Those who have their messages selected will be contacted by the insurer and will be informed when the messages will be aired, so they can let those who they want to be able to see the message know about it.

“Kindness brings people together, and together is how we will get through the uncertainty we are currently facing,” AMI Insurance said.

With New Zealand and the rest of the world undergoing hardships due to COVID-19, AMI Insurance has launched the KindCast campaign, which allows Kiwis to share messages of kindness on the insurer’s TV commercial spots, beginning April 02.

According to Alex Geale, spokesperson for AMI Insurance, these messages of kindness can bring some joy to the person they are intended for, as well as lift the spirits of everyone else who sees them.

“It could be a message to their loved ones to let them know they are thinking of them, or it could be a message of gratitude to an essential worker,” he said, adding that people can upload a 10-second video of their message on KindCast’s website.

The messages will be moderated by AMI and a selection will be aired on TV, social media, and web channels. Those who have their messages selected will be contacted by the insurer and will be informed when the messages will be aired, so they can let those who they want to be able to see the message know about it.

“Kindness brings people together, and together is how we will get through the uncertainty we are currently facing,” AMI Insurance said.

With New Zealand and the rest of the world undergoing hardships due to COVID-19, AMI Insurance has launched the KindCast campaign, which allows Kiwis to share messages of kindness on the insurer’s TV commercial spots, beginning April 02.

According to Alex Geale, spokesperson for AMI Insurance, these messages of kindness can bring some joy to the person they are intended for, as well as lift the spirits of everyone else who sees them.

“It could be a message to their loved ones to let them know they are thinking of them, or it could be a message of gratitude to an essential worker,” he said, adding that people can upload a 10-second video of their message on KindCast’s website.

The messages will be moderated by AMI and a selection will be aired on TV, social media, and web channels. Those who have their messages selected will be contacted by the insurer and will be informed when the messages will be aired, so they can let those who they want to be able to see the message know about it.

“Kindness brings people together, and together is how we will get through the uncertainty we are currently facing,” AMI Insurance said.

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