Momentum Broker Solutions has launched Momentum Equity Partners (MEP), a joint venture with AUB, which aims to give its appointed representatives access to capital without forcing them into a buyout model.
The move marks another step in the widening use of funding structures tailored to the brokerage market, where competition for scale, talent and technology investment continues to intensify.
The fund is designed to help brokers secure financing for acquisitions, recruit key staff or release equity to support succession plans. For many smaller firms, these are the pressure points that determine whether they can expand their footprint or risk stagnation.
MEP gives intermediaries a route to deploy capital while keeping control of their businesses, positioning it as an alternative to traditional consolidator models.
Momentum said the new vehicle reinforces its long-term commitment to an independent broker network. Managing director Howard Pepper (pictured, left) said the aim is to help partners build stronger trading operations and avoid growth barriers created by a lack of capital. He also noted that access to funding often determines whether firms can act on opportunities in a competitive market.
AUB Group CEO Mike Emmett (pictured, right) said the venture aligns with AUB’s strategic backing of independent intermediaries. He said the Momentum network already includes strong performers across the UK retail broking sector, and the additional support is intended to help them scale further without ceding ownership.
MEP will provide several types of funding tailored to broker needs, from start-up loans for new ARs to working capital facilities for cash-flow management, recruitment financing for hiring experienced account executives, and acquisition funding for firms seeking to buy books or other brokerages. It will also offer minority equity investment and succession planning support.
Momentum expects early interest, with around a dozen applications already in progress. There is no minimum trading period for eligibility, meaning new entrants to its network can access the fund once they have an established business, the company said.
For the wider UK broking market, MEP adds another source of capital at a time when consolidation pressures remain strong and intermediaries continue to weigh up independence against scale. A dedicated funding route targeted at networked ARs could enable more firms to pursue niche acquisitions, invest in service capabilities, or strengthen their resilience in a margin-sensitive environment. It also increases competitive tension with consolidators by giving brokers a way to grow without selling.
Momentum sees the joint venture as a long-term enabler for its network, intended to support brokers as they expand while preserving the local ownership model that remains a defining feature of much of the UK intermediary sector.
