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What does Chartered status really mean?

What does Chartered status really mean? | Insurance Business UK

What does Chartered status really mean?

What exactly does Chartered status mean and what can consumers expect of companies that have achieved the status? The CII is attempting to shed some light.

The institute is launching a campaign which aims to raise awareness of the fact that chartered status indicates a public commitment to professional standards, as well as technical competence.

The advertisements will run from August through to the end of October and appear in a host of publications. The campaign cost £24,000 and is seen as the latest step by the CII to enhance education about chartered firms.

“The CII made a commitment to continued investment in raising awareness of Chartered status among consumers and we are therefore pleased to launch this advertising campaign highlighting how Chartered firms have made a public commitment to nurturing knowledge, client centricity and serving society,” said CEO Sian Fisher.

“The Chartered badge proudly tells you when a professional has made a public commitment to upholding the highest standards and putting you first. The badge says it all.”