IEA refreshes brand

Change-up includes a new logo and an updated website

IEA refreshes brand

Insurance News

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The Insurance Education Association (IEA) has unveiled a refreshed brand identity.

The rebranding effort includes a redesigned logo, an updated website, and an enhanced learning management system (LMS), IEA said.

The redesigned logo captures IEA’s modernized approach and forward-thinking vision, reflecting its dedication to staying at the forefront of the industry, the company said. IEA aims to help insurance professionals gain expertise in the fields of workers’ compensation, absence management and human resources.

The newly revamped website offers visitors a clean and user-friendly interface, making it easier to navigate and explore IEA's range of learning resources. With the addition of a new student portal, users can access educational materials with improved accessibility and seamless navigation.

As part of the rebranding initiative, IEA has introduced an enhanced Learning Management System (LMS). The platform incorporates advanced features, providing a more personalized and interactive learning environment.

“IEA's transformation is carefully designed to provide our customers with a seamless and immersive learning experience,” said Brian Allain, CEO of IEA. “Our mission to deliver top-notch professional development opportunities now aligns with an exceptional brand, website, and learning experience that cater to our students' needs and set a new standard of excellence in our industries.”

By implementing these strategic changes, IEA aims to further strengthen its position as a trusted partner in the professional education sector, the organization said.

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