King Risk Partners has acquired VIA Insurance Agency, Inc., also known as Valvano Insurance Agency, in a move aimed at expanding its operations in New Jersey.
Based in Holmdel, N.J., VIA Insurance Agency has provided insurance services to individuals and businesses across the state for nearly 90 years. The agency offers a range of products including homeowners, auto, and business insurance.
King Risk Partners CEO Malcolm King said the firm sees the acquisition as a way to grow its regional presence while continuing to support clients of VIA Insurance Agency.
"Their commitment to client satisfaction and personalized service aligns perfectly with our core values. This partnership gives us the opportunity to honor their legacy while expanding our presence and capabilities across the state,” King said.
Michael Varvar, president of VIA Insurance Agency, said the move will allow the agency to access more resources and insurance products.
"This is an exciting step forward for both our agency and our clients," he said. “We're eager to begin this new chapter and embrace the opportunities it brings."
The acquisition follows a consistent pattern of expansion by King Risk Partners in recent years. Between 2021 and the end of 2024, the firm completed 21 acquisitions across the country. Activity peaked in 2022, when King Risk Partners closed 10 transactions.
In February, King Risk Partners also expanded into the Midwest by acquiring Barker, Beck, Collins & Kronauge Agency (BBC&K), an independent insurance firm based in Dayton, Ohio. The move marked the brokerage’s first significant step into the Ohio market.
That growth strategy continued into the Southeast, with the firm’s May acquisition of Spencer Financial, a Tampa-based independent agency. The deal provided a platform for King Risk Partners to grow its footprint in Northwest Florida.
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