Model insurer wins tech prize

Nation’s oldest property and casualty insurer wins award for ecommerce platform

Insurance News

By Libby MacDonald

Gore Mutual Insurance Company was recognized by Celent as a Model Insurer and received the Digital and Omnichannel Technologies Award for its work in developing uBiz – promoted as the first fully ecommerce commercial insurance platform in Canada --- last week at Celent's 2016 Innovation and Insight Day in New York.

The annual awards program recognizes what it designates Model Insurers for their achievements in the strategic development, degree of innovation, and business and customer impact of insurance technology.

“We were thrilled,” said Paul Jackson, Gore’s Vice President Sales, Marketing & Distribution, of winning the award. “The key thing about it is it’s all about brokers – we’re proud supports of insurance brokers.”

The platform, specifically geared towards small business owners, plugs directly into broker websites, replicating their design palette in the process. uBiz is available in all provinces, except Quebec, via eight brokers: Easy Insure, Insurance Hero, isure, Mitchell & Whale, My Insurance Broker, Shaw Sabey, Surex Direct and Think!nsure.

"We are honoured to receive this award, which recognizes uBiz as a truly innovative digital insurance solution," said Sean Christie, Chief Information Officer and Vice President of Information Services at Gore Mutual Insurance. "By partnering with a number of insurance brokers and technology companies, we have been able to provide a commercial insurance shopping platform for small business owners. Entrepreneurs are often home-based, online and looking for quick, efficient ways of fulfilling their business needs. That's where uBiz excels."

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