Broker Direct

Broker Direct: Everything you need to know

Headquarters address

Deakins Park, Deakins Mill Way, Egerton, Bolton, BL7 9RW, United Kingdom

Year established

1997
Size (employees) 150+
Underwriting expertise Personal and commercial lines insurance
Key people Iain Gray (CEO), Ann Golder (operations director)

About Broker Direct

When Broker Direct Plc was established in 1997, it was with a unique proposition in mind – the establishment of a “general insurance management operation for brokers, majority owned by brokers.” according to CEO Iain Gray.

To this day, Broker Direct views its mission as a responsibility to delight both brokers and their clients through superior service, while also delivering excellent results to insurer partners. Over 70% of the shares of this company are owned by brokers and many of Broker Direct’s shareholders are the firms which place business through them.

Broker Direct now employs over 150 staff members. As the organisation develops, it is continuing to add more companies and services to the Broker Direct Group to help support brokers in every area of their business.

Products from Broker Direct

As Broker Direct is a blended underwriting agency, wholesale broker and third party administrator, its central aim is to provide long-term, profitable accounts for all its supporting insurers. This, in turn, allows it to continue to offer brokers products with competitive premiums and commissions.

Commercial lines insurance

Under its commercial lines sector, Broker Direct provides services for:

  • Commercial vehicles
  • Commercial property
  • Excess public & products liability
  • Tools and own goods in transit

Personal lines insurance

Within its personal lines sector, Broker Direct provides:

  • Motor coverage – these are offered at competitive rates and avail of Broker Direct’s commitment to excellent customer services standards.
  • Home coverage – the BDHome range which includes comprehensive insurance also offers products tailored for a broad range of clients with special circumstances including first-time buyers and downsizers.
  • Breakdown assistance – BDAssistance is provided by the RAC and gives customers comprehensive cover including roadside recovery and European assistance.
  • Travel insurance – Broker Direct’s travel offering includes all types of cover including both single and multi-trip cover.

The employee proposition of Broker Direct

Broker Direct prides itself on building a comfortable and inclusive environment for all its employees and believes strongly that “any company is only as good as the people who work for it.”

The company offers employees a broad range of financial and social benefits. It is aided by numerous perks including a competitive salary, a generous holiday allowance, pension plans and a cycle-to-work scheme.

Broker Direct Insurer Due Diligence

Broker Direct understands the essential nature of fully completing due diligence checks on the insurers it is considering using and recommending to brokers. The Broker Direct Insurer Due Diligence process includes its Security Sub-Committee and Compliance team completing a range of checks on an annual basis, in accordance with the expectations and recommendations of the FCA.

Broker Direct believes that by completing these checks it is not only making sure that its recommended insurers are financially sound but also that they meet the expectations Broker Direct has for insurers. Due to these checks, Broker Direct has never dealt with an insurer which has failed.

Sutcliffe & Co joins group of 17 brokers awarded BIBA's new cyber insurance accreditation
The Worcestershire-based broker has secured ACIB status as BIBA's new cyber directory launches to close a protection gap affecting millions of UK businesses
Sutcliffe & Co joins group of 17 brokers awarded BIBA's new cyber insurance accreditation
What were brokers' biggest challenges in 2022?
An all-star line-up offers their views
What were brokers' biggest challenges in 2022?
Momentum Broker Solutions names new business development manager
Firm welcomes 20-year industry veteran who is "well attuned to the needs of independent brokers"
Momentum Broker Solutions names new business development manager
Property Initiatives Underwriting Agency reels in Caroline Fisher
"I am excited by the opportunity to accelerate our presence"
Property Initiatives Underwriting Agency reels in Caroline Fisher
Time for brokers and insurtechs to go on a date?
Could these two unlikely bedfellows be about to embrace?
Time for brokers and insurtechs to go on a date?
FCA report reveals insurers most likely to reject claims
Find out which companies do and don’t pay out according to watchdog’s report
FCA report reveals insurers most likely to reject claims
Boost for PowerPlace Micro helping brokers trade online
A new range of property owner products have launched on an online trading platform for brokers
ARO Underwriting and Broker Direct to join forces to provide property owner’s insurance
Team-up allows brokers access to a wider range of insurance products with online quote-and-buy system
Free newsletter

Our daily newsletter is FREE and keeps you up - to - date with the world of Insurance. Please complete the form below and click on subscribe for daily newsletters from IB UK.