Brown & Brown has acquired the assets of DealerMax through its F&I performance company, Brown & Brown Dealer Services (BBDS).
DealerMax serves customers across Pennsylvania and the broader Northeast region. It was established in 1982 by Jim Maxim, Sr., initially going by the name Maxim Automotive.
As part of the acquisition, the DealerMax team will join BBDS while continuing their operations from their current offices in Berwyn, Pennsylvania. They will report to Robert Hunter, president of automotive F&I at BBDS, with Jim Maxim, Jr. providing support through the transition period.
Commenting on the deal, BBDS president Mike Neal highlighted the long-standing collaboration between Brown & Brown and the Maxim family.
“We are excited to have the highly experienced DealerMax team and the valuable DealerMax customers become part of Brown & Brown Dealer Services,” said Neal. “We look forward to combining the skill and ability of DealerMax with our broader BBDS team.”
Similarly, Maxim spoke about the mutual respect and shared values between DealerMax and Brown & Brown.
“My father, Jim Maxim Sr., and I feel that BBDS is the right home for our employees and customers, and it was clearly evident that this was the right choice for the future of our business,” he said. “We are honored to become a part of the Brown & Brown team, and we look forward to continuing to provide unparalleled support, training and products to all of our dealership customers.”
News of Brown & Brown’s latest acquisition comes shortly after it announced its swoop for Dallas-based Hillco Insurance. It has also been expanding across Europe on the back of its acquisition of Global Risk Partners, now Brown & Brown Europe, and with a recent addition to its board.
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