Lockton Companies, the world’s largest independent insurance brokerage and consulting group, has announced that its employee benefits practice has become Lockton People Solutions.

The Lockton People Solutions practice supports clients in multiple areas of employee experience and engagement, total rewards and benefits, and measurement and management of their programs, the company said.

The launch of the practice comes at a time when employers are finding it increasingly challenging to attract and retain talent. Companies must not only offer attractive benefit packages, but also create positive employee experiences and drive engagement, understanding and satisfaction, Lockton said.

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“How we talk about our business needed to evolve to better reflect today’s changing marketplace and how we advise and support our clients,” said Tom Schaffler, Lockton’s People Solutions executive committee chairman in the US. “More than simply managing benefits programs, employers around the world need help engaging their workforce, recruiting and retaining talent, and driving efficiency for their business. Lockton People Solutions better reflects how we help our clients achieve these goals.”