Founded in 1976, Robins Insurance provides business and personal lines solutions with expertise in sectors such as real estate, construction, hospitality, community associations, and manufacturing. The firm will continue to operate from its Nashville office, with all employees, including CEO Van Robins (pictured above, left), joining MMA.
MMA executives said the acquisition strengthens its presence in the Southeast, a region experiencing rapid population and business growth. Peter Krause (pictured above, right), president and CEO of MMA’s Southeast region, said the addition of Robins Insurance brings both regional knowledge and niche industry expertise to MMA’s portfolio.
For Robins, the transaction reflects growing demand for broader resources in a shifting risk environment. Van Robins said joining MMA provides access to a wider range of insurance and risk management solutions, allowing the firm to meet evolving client needs.
Meanwhile, industry analysts noted that Marsh McLennan has continued to build out MMA through targeted acquisitions of regional agencies. Deals such as the Robins transaction allow the firm to deepen its footprint in high-growth markets while adding specialized expertise.
Since its launch in 2008, MMA has acquired more than 100 agencies nationwide, creating a national network that combines local expertise with the scale and resources of a global broker. In recent years, MMA has targeted high-growth markets such as Texas, California, and the Midwest, with the Robins deal marking its latest move in the Southeast.
The Nashville market, bolstered by growth in real estate development, healthcare and hospitality, is viewed as an increasingly competitive arena for insurers and brokers.
The acquisition also reflects a broader trend of consolidation across the US brokerage market, where large firms continue to buy established independent agencies to gain scale and expand distribution. Analysts said MMA’s approach of acquiring agencies with deep community roots has been central to its growth, allowing Marsh McLennan to compete aggressively with both regional independents and global rivals.
