New York, NY
Specialty: Entertainment

Independent brokerage La Playa offers specialized niche insurance for media, fine arts, entertainment, science and technology, and private clients in the US and UK. The company was formed in 1999 when CEO Mark Boon, then a partner at a regional insurance company, became frustrated that too many creative organizations were buying insurance policies that were the wrong shape, size and price. Using his expertise as both an insurance professional and a musician, Boon was able to create specialized policies for music and arts organizations, professional musicians, and media companies. “We target very tightly segmented markets with very specific, tailored messages,” Boon says. “Our teams are genuine experts in their fields, with decades of experience between them. We work closely with sector associations and other advisors who specialize in the same niches, as well as keeping our fingers on the pulse of rapidly developing markets – it generates an excellent stream of referral business.”

Company Information

  • La Playa
  • La Playa, 175 Varick Street, 5th Floor, New York, NY 10014

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