Former MoneySupermarket CEO joins Direct Line

He moves into the role of non-executive director

Former MoneySupermarket CEO joins Direct Line

Insurance News

By Mika Pangilinan

Direct Line Insurance Group (DLG) has announced the addition of former MoneySupermarket CEO Mark Lewis to its board of directors.

A Press release from the insurer said Lewis has been appointed as independent non-executive director, effective from March 30.

Lewis is a well-known figure in the retail, e-commerce, advertising and management consultancy sectors. Most recently, he was chief executive of the price comparison website-based business MoneySupermarket Group, where he was credited with overseeing a period of revenue and profit growth. Before that, he was the retail and online director for John Lewis and the managing director of eBay UK.

Lewis is also the independent non-executive director of Santander UK and a trustee of The Photographers’ Gallery.

“I am delighted to be welcoming Mark Lewis to DLG’s Board,” said Danuta Gray, chair of the DLG board. “Mark will contribute his deep understanding of the regulated aggregator marketplaces in which DLG’s brands operate, as well as his experience of digital marketing strategy and driving improved multichannel customer experience in retail and financial services.”

“I’m excited to be joining Direct Line Group, a fantastic business, supporting millions of customers each year,” added Lewis. “I look forward to working with such long cherished and trusted brands as the group transforms its technology capability to deliver even stronger customer experiences in a dynamic industry.

The addition of Lewis to the DLG board comes after Penny James stepped down as CEO last month, following a profit warning that led to a drop in its share price. Jon Greenwood, who was then DLG’s chief commercial officer, has taken on the role of acting chief executive.

“It has been a privilege to lead Direct Line Group for nearly four years,” said James of her resignation. “While the business was impacted by significant headwinds at the end of 2022, the group has continued to make strategic progress.”

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