Continuing on the trend of mobile accessibility and client simplicity, this week Vertafore technology solutions took another step in transforming the business of insurance by revealing a new look logo, advertisements and updated website.
“Vertafore Orange is our flag,” said Alex Lintner, President and CEO of Vertafore. “Orange distinguishes us from our competitors and serves as an important reminder to our customers – no one can match the Vertafore breadth of products, industry experience or technological expertise.”
Five years after their last update, the company is looking to refresh their public image to better showcase the innovation, passion and simplicity they aim to embody in all their products.
Moreover, the goal is to consolidate their look to better reflect the range of products they develop across the nation under the expansive umbrella that is the Vertafore name.
“I believe we have the best, most innovative, most distinctive products in the market place,” Lintner said. “This new image reflects that.”
Customers should expect to see changes starting this week and into the future as the new image will appear across Vertafore collateral and software moving forward. Other notable changes will include:
1. A new redesigned mobile friendly website with the aim to make finding product information easier and more efficient. Visit the new
Vertafore.com.
2. The upper navigation bar has been updated and is now available on every page of the site. Vertafore calls it their “Customer Toolbar” and the company hopes their existing customers find it quicker and easier to get to training, support and product logins.
3. Vertafore now has an interactive page designed to let customers share the innovative ways they are using Vertafore software. Vertafore values its customers, which include a range of agents, brokers and carriers. This new page was created to celebrate all of their users across the country. Share your story!
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