The Alliance for Lifetime Income (ALI), a nonprofit consumer education organization, will merge into LL Global, the parent company of LIMRA and LOMA, effective by Aug. 31, 2025. The boards of both organizations unanimously approved the strategic transaction, aiming to bolster efforts in helping Americans secure their retirement.
ALI, established in 2018, has focused on educating consumers and financial advisors on the significance of protected income in retirement, particularly through annuities. This merger integrates ALI’s consumer-facing campaigns with LIMRA and LOMA’s extensive industry research and knowledge.
“In each of the last 15 years, LIMRA research shows consumers’ top concern has been about achieving retirement security,” said David Levenson, president and CEO of LIMRA and LOMA. He added that integrating ALI’s programs with LIMRA and LOMA’s resources will expand their collective impact, empowering more Americans to make informed financial decisions regarding lifetime income.
Caroline Feeney, executive vice president and global head of retirement and insurance at Prudential Financial Inc., and chair of both organizations’ boards of directors, emphasized the merger’s timing. “Bringing together ALI and LL Global comes at a critical inflection point during an era where we have a rapidly aging population who is living longer than ever before and not necessarily saving for a longer life in retirement,” Feeney stated, noting that over 11,000 people turn 65 each day in America.
Jean Statler, CEO of the Alliance for Lifetime Income, acknowledged the progress made since ALI’s founding. “Though our research shows more pre-retirees are aware of and asking their advisors about annuities, there’s still more work to be done,” Statler said. She expressed confidence that LIMRA and LOMA’s leadership and resources would elevate these efforts.
The merger is expected to strengthen LIMRA and LOMA’s position in the retirement sector by expanding consumer and advisor education and aligning consumer outreach with their research, training, and consulting services for members.
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