Another documentary from AXA and Sky Media is hitting the airwaves next week.
The third and final in the series, the film is a deeper dive into the human impact on the world’s oceans. It will run for 12 weeks beginning April 29.
Hosted by comedian and actor Sue Perkins, the documentary features Sky Ocean Rescue’s Helen-Ann Smith as well as Dr Cosima Porteus from the AXA Research Fund. Also appearing in the TV production is ocean advocate and explorer Emily Penn.
Meanwhile adverts will appear across 150 Sky Media channels, and viewers will be able to watch the full documentary via the red button.
“This is one of our most ambitious documentaries, highlighting not only the work of one of the scientists supported by the AXA Research Fund, but also campaigners aiming to stop the devastating impact humans are having on our oceans,” noted AXA UK marketing communications head Karen Robson.
“The AXA Research Fund supports scientists across the world working to solve problems that affect us all today, as well as in the future. We believe it’s our responsibility to make the future better for all of us, both as individuals and as a global organisation.”
Since launching in 2008, the AXA Research Fund has dedicated €180 million to support health, environment, social, and economic research.
Commenting on the film, Sky Media partnerships director Rachel Bristow said: “AXA has saved the best until last with this final documentary in the series, using engaging content from AXA’s own Research Fund, to shine a light on the key issue of the human impact on our oceans.
“We are also passionate about making a difference and we’re therefore delighted to be involved in delivering this documentary across our wide portfolio of channels, as well as making the content available anytime via our On-Demand platform.”
The first two AXA-Sky films zeroed in on the future of driving and on ageing or longevity.
