GEICO snags marketing veteran as new CMO

Exec joins after stints at Estée Lauder, Viacom

GEICO snags marketing veteran as new CMO

Insurance News

By Ryan Smith

GEICO has announced the appointment of Damon Burrell as chief marketing office. Burrell (pictured above) will report to Todd Combs, chairman, president and CEO of GEICO.

Burrell has more than 20 years of marketing experience. Prior to joining GEICO, he served as chief marketing officer and vice president of marketing for North America at The Estée Lauder Companies. He has also held senior vice president of marketing roles at Viacom, leading the Nickelodeon and MTV brands.

“We are fortunate to have someone with Damon’s insights and experience leading our marketing team,” Combs said. “I have no doubt he will continue advancing our marketing capabilities and building strong, consumer-focused engagement across all channels.”

“Given GEICO’s strong brand and track record of innovation in marketing, I could not be happier to join the team,” Burrell said. “I’m thrilled to be a part of Team Gecko and look forward to ensuring our marketing continues to be best in class.”

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