SGI celebrates 75 years of business with Canadian Red Cross sponsorship

Insurer donates to non-profit organization to support disaster relief efforts

SGI celebrates 75 years of business with Canadian Red Cross sponsorship

Insurance News

By Lyle Adriano

To mark 75 years of business, SGI is making a $125,000 sponsorship deal with the Canadian Red Cross.

The donation is SGI’s first-ever national sponsorship, the company said in an official release. SGI will provide $25,000 to the provincial branches of the Canadian Red Cross in each of the five provinces where SGI Canada operates – Saskatchewan, Manitoba, Alberta, British Columbia, and Ontario.

SGI’s contribution will be used to fund Canadian Red Cross’s disaster relief efforts. In addition to the contribution, SGI will also allow the Canadian Red Cross to access a list of volunteers from among the insurer’s employees who are available for disaster efforts under the Red Cross’s “Ready When the Time Comes” program.

“Supporting the communities where it operates is a core value for SGI, and philanthropy is part of the company’s DNA,” said Minister Responsible for SGI Don Morgan. “The Canadian Red Cross is dedicated to improving the lives of people who have been affected by disasters, and we are proud to support their efforts.”

“This generous contribution will help a lot of people in the wake of a disaster, whether that is a house fire or after a large-scale emergency,” said Canadian Red Cross vice president of emergency management Melanie Soler.

SGI began as a small, government-owned company operating out of a single office in the Saskatchewan Legislative Building. Today, the company serves not only customers in Saskatchewan, but also in British Columbia, Alberta, Manitoba and Alberta under the brand SGI Canada.

Related Stories

Keep up with the latest news and events

Join our mailing list, it’s free!