First Acre Insurance rolls out platform
"This is just the beginning," says CEO
First Acre Insurance rolls out platform
DIGITAL TRANSFORMATION
By Terry Gangcuangco
05 Feb 2024

New managing general agent First Acre Insurance has rolled out its agricultural insurance platform.

A joint venture by Commonwell Mutual Insurance Group and Red River Mutual, the MGA operates in Ontario, Manitoba, Saskatchewan, and Alberta. Its platform aims to provide better asset protection while offering brokers a seamless and efficient way to arrange precise cover.

First Acre Insurance chief executive Robin Shufelt said in a release: “We are proud to launch First Acre Insurance and become a leading resource for brokers seeking ag-based insurance solutions. The team has worked tirelessly to develop and launch a progressive company that will keep ahead of any change curve.

“The digitization available through First Acre will give brokers a real competitive advantage when working with farm clients. It really changes how farms and farm businesses are insured for the 21st century.”

According to the Canadian insurtech, its platform was developed using agricultural expertise as well as feedback from brokers and farmers alike.

“Leveraging technology throughout the process really allows us to offer tools to our customers to help them better manage farmers’ assets while providing a customized experience,” Shufelt said. “And this is just the beginning.”

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